What is the best video marketing tip?

 The demand for videos is growing at an impressively rapid pace and it’s not going anywhere anytime soon. Today, it is difficult for any business to sustain without videos. But, the question is how do you do it effectively?

If you think of it, video marketing is really simple, all you need to do is record and post videos. But with a high quality camera in your smartphone, everyone can do that. So, what you really need is a solid video marketing strategy in place if you wish to stand out. And how do we know this? Well, 4 decades of video production teaches you a lot and here are some tips that would help make your video marketing efforts even more worthwhile.

1. Never promote your products or services directly, instead leverage the power of storytelling to ignite strong emotions. Show them how your product or service can help them in real life. 80% of people prefer brands that tell stories so why not make use of it.

2. The first 10 seconds of your video matter the most. If you can’t manage to hook the audience within that short time frame your video would be lost in the crowd of other videos. Unless you make it crystal clear within the first 10 seconds why the audience should watch your video, about one fifth of them would click away from it.

3. 85% of videos on Facebook are watched without sound. It’s the same for other social media platforms like Instagram or Twitter. So, make sure to add closed captions to increase engagement, click throughs and leads.

4. Search engine marketing forms a big part of any digital marketing strategy, so you need to make sure that your video has the right keywords, comprehensive video description, relevant tags, closed captions and a keyword rich transcript. Optimizing your content for two of the largest search engines, Google and YouTube, you can take your video marketing ROI to a whole new level.

5. Don’t forget to include a call to action, otherwise all your efforts would go to a waste. The viewer who watched the entire video is the one who is genuinely interested in your offerings so let them know what to do next.

Animated Videos: The New Wave in Modern Marketing

Content is all about telling a story. Whether it’s a story about your product, your customers, or maybe even compliance changes, your main goal as a content crafter is to share a message that compels, persuades and convinces your audience to take action. As such videos have created their own niche in the marketing business.

A 70% of professional marketers assert that video is the most powerful conversion medium when it comes to providing a great and lasting sensory experience – the communication done through a video is easy to remember for the target audience. And then there’s an animated video, which is making a significant impact on the viewer today. This is one of the reasons why so many companies are showing a keen interest in 2D/3D animations for their brand promotion.

Why should you include animated videos?

There are many reasons to include 2D/3D animation videos in your marketing strategy and many types of communication where animation videos can be used.

Nowadays, from movies to products, animation has been helping everyone. Wondering how animation helps your business? Have a look at the listed below points –

• Animation video is a great marketing tool

• Animation video appeals audience emotion

• Animation video is easily comprehensible

• Animation video brings better search engine results

• Animation video makes more conversions

Animated videos are very beneficial for businesses and brands who want to be on the level with the big ones. With a convincing call to action and packed with valuable information, animated videos are an investment that every business should start thinking about.

Video fetches traffic on the website and because of which Google ranks your brand higher when specific words are searched.

There are plenty of Animation production companies and video editing studios in Dubai – the media city, but you need to choose the one who can understand your business and have experience in working for industries that are similar to your business.

At Studio 52, we have versatile experience of 4 decades, command in more than 20 languages & plenty of dialects, and excellent technical know-how to make a masterpiece of communication for your brand. We have more than 2000 contended clients who make us proud of our expertise in delivering audio-visual services with utter perfection. If you think, you should explore the world of animation in a way that gives you a great reward for your sales figure and wow your customers, connect with us at www.studio52.tv/contact

Filming & Photography Permit in Dubai & Abu Dhabi: All Your Questions Answered

 Dubai, with its vast expanse of desert, spectacular buildings, skyscrapers, and dazzling lights, beckons filmmakers from all over the world to shoot films and commercials. For a long time, it has been a prominent location for lavish weddings, film, tv commercials, and promotional shoots. But, before you begin shooting in UAE, it’s important to keep yourself informed about permits, licenses, and fees.

The government has strict guidelines with reference to shooting without a filming permit. It can land you a huge penalty of up to 30000 AED. So, the best practice is to get Film & Photography permits before planning to shoot in the United Arab Emirates. Let’s dive into the details.

1. When do you need a shooting permit?

You would need a shooting permit under the following circumstances:

• If you shooting commercial videos

• If the shoot is on a public property

• If in any way the filming might disturb traffic or pedestrians

• If you are using technical equipment to shoot the video

2. Who will issue the Filming permit?

The right to issue a filming permit lies solely in the hands of The Dubai Film and TV Commission (DFTC). 

3. How to get a shooting permit?

If you are planning to shoot in Dubai, you need to appoint a production company licensed in the UAE to obtain a shooting permit. DTFC can also assist you in introducing production companies that are licensed in UAE if you are new to Dubai.

4. What are the services provided by a licensed production company?

A licensed production company would provide you with filming permission in Dubai according to the details of your shooting schedule. They will also provide other services like location manager, car for transportation and so much more.

5. What are the types of filming permits you might need?

The type of Filming permit you need will depend on where you are planning to film. Here are the types of filming permit on the basis of filming criterion:

• The applicant can be an individual, corporation, or any company

• Permits are needed for shooting in public, government, semi-government or private locations

• Be it any form of media film, audio & video, online platform, television, or print, all are required to obtain the permit.

• It doesn’t matter whether you are shooting an advertisement, Short-film, movie, documentary, radio broadcasting, photography, you will need to get a permit for shooting

• For aerial shots also you would need permits.

• In case you are shooting at an offshore location or near oil installations, you would need a special film permit.

6. How much time does it take to get a shooting permit in Dubai?

Ideally, it takes about three to four days for getting permission to shoot if you go through a licensed video production house in Dubai.

7. What is the permit fee for a shooting permit in UAE?

The permit fees for filming in UAE vary from location to location. Also, it depends on the time duration of the shoot & the availability of the location.

So, there you have it, an insight into all that is required to film in UAE. To avail, the shooting permission & film permit in Dubai & Abu Dhabi get in touch with Studio 52, the leading company in providing film permission & production planning services. For more information connect with us at - https://studio52.tv/

What is a good corporate video production?

 A corporate video is the crown jewel of any marketing campaign. But, does that mean any video would do the trick. No, if you want people to talk about your brand, it has to be able to create a high amount of engagement. It should be worth sharing, exude professionalism, and be impactful. Such positive recognition for your brand is only possible through a professional corporate video.

How to find the best video production company in Dubai? - Studio 52

https://studio52.tv/blog/how-to-find-the-best-video-production-company-in-dubai/

The objective of all businesses is to create a major impact on as many potential clients as possible. A corporate video a very powerful tool that can help you do just that. If a picture is worth a thousand words, imagine how much worth a video is!

This is where a corporate video production company comes in. Corporate video production companies assist businesses with planning, filming, and editing video content for both internal and external use. From concept development and storyboarding to post-production and distribution, a corporate video production company often does that all.

More and more businesses are hiring corporate video production companies to get bespoke videos shot, which fit their needs. A great corporate video production company is necessary to give your brand the value it deserves as:

• they listen.
• they help your business develop its brand.
• they create compelling corporate video content through storytelling that engages your audience, inspires action, and grows your business.

Whatever domain of business you are in, a corporate video is a must-have in your marketing agenda. According to your business, target audience, and the nature of storytelling, there are plenty of options to choose from. In case you are looking for some good corporate video production companies in Dubai you can check out listing websites like Clutch for more information.