What are tips for corporate video production?

 Corporate videos are perhaps leading the trend today to ramp up every marketing strategy. Be it a small scale or a large scale business, corporate video production is being induced every now and then. It is just another way to tell a compelling story about your brand!

Here are some tried and tested tips from us to up your corporate video game:

1. Your customer is the focus, not you. The customer wants to know how you can solve their problems, so don’t make the video about you, your history, or your processes. Put yourself in the shoes of the customer and try to visualize what the customer would care about, what are their problems. Then give them the solution to these problems so they can relate to them.

2. Pair your ideas with strong visuals. Your video should be a reflection of your brand’s personality. It can be fun, animated, professional, or minimal. Whatever style you choose, make sure that it’s consistent across all marketing collaterals.

3. Tell a great story that makes an emotional connection. To make your video memorable you need to connect with the audience on an emotional level. Even if it’s brief, including a narrative in your video draws them in.

4. Don’t drag the video. It is said the people usually watch a video for only 2.7 minutes. So, this gives you less than 3 minutes to get your point across to the viewers. To satisfy your audience, make information quick and to the point. Try to keep all the important information in your video under 2 minutes to make sure your audience gets the big picture.

5. Include a call to action. Finally, don’t just end your video abruptly. It’s time for letting people know how to connect with your brand. Include a call to action and give them a reason to click on it.

From our experience, we believe innovation is the key to successful corporate videos. So, go ahead and follow the tips mentioned above or break some of the rules here and there with your chosen corporate video production partner.

What is a corporate video? What are the benefits of one?

 Corporate Video is the audio-visual communication material commissioned primarily for the use of a company, corporate, or any organization. Be it a small scale or a large scale business, commercial video production is being induced every now and then. It is just another way to tell a compelling story about your brand!

Corporate Mini Reel from Studio 52 on Vimeo

Here are some benefits of having a corporate video for your brand:

• A better understanding of the product or service. Corporate videos which speak about your brand, create emotional bonding with the audience and help build trust with your target audience.
• A website with an effective corporate video talking about your business will drive more traffic and engagement.
• Search engines love videos. If your video strategy is documented well with all the descriptions and tags, and the précised information for online surfers, you are sure to boost up your ranking.
• Quality videos bring more engagement. Sharing is a crucial component of a cost-efficient social media marketing campaign. Great content will have more organic distribution. Plus, paid promotions are cheaper for well-liked content. This means you will be able to reach a lot more people with the same budget.
• A corporate video is the best way to showcase your brand. Telling your brand story effectively in a short time span works wonders in attracting visitors.
• It helps boost sales. In the end, closing is what really matters. A professional-grade corporate video will help you get more traffic, expand your reach, and tell more than a simple message. This will all help you get more leads which in turn will mean more business.

Corporate videos are no more a luxury today but a necessity for building your brand. A good corporate video must effectively communicate with your clients, build their trust, keep them engaged, and also gives them all the information relevant to the business. Therefore, it’s critical that you approach the right video production company to help you get the best value for the video.

What is a good corporate video production?

 A corporate video is the crown jewel of any marketing campaign. But, does that mean any video would do the trick. No, if you want people to talk about your brand, it has to be able to create a high amount of engagement. It should be worth sharing, exude professionalism, and be impactful. Such positive recognition for your brand is only possible through a professional corporate video.

How to find the best video production company in Dubai? - Studio 52

https://studio52.tv/blog/how-to-find-the-best-video-production-company-in-dubai/

The objective of all businesses is to create a major impact on as many potential clients as possible. A corporate video a very powerful tool that can help you do just that. If a picture is worth a thousand words, imagine how much worth a video is!

This is where a corporate video production company comes in. Corporate video production companies assist businesses with planning, filming, and editing video content for both internal and external use. From concept development and storyboarding to post-production and distribution, a corporate video production company often does that all.

More and more businesses are hiring corporate video production companies to get bespoke videos shot, which fit their needs. A great corporate video production company is necessary to give your brand the value it deserves as:

• they listen.
• they help your business develop its brand.
• they create compelling corporate video content through storytelling that engages your audience, inspires action, and grows your business.

Whatever domain of business you are in, a corporate video is a must-have in your marketing agenda. According to your business, target audience, and the nature of storytelling, there are plenty of options to choose from. In case you are looking for some good corporate video production companies in Dubai you can check out listing websites like Clutch for more information.